Tuesday, May 10, 2016

Vodafone "U" Launch - For The Social Media Savvy Youth !


FUN IS ALWAYS ON WITH VODAFONE 'U' #FUNWITHU. 
 
For many years now putting across catchy tag lines and entertaining ads, Vodafone has always won millions of Indian customers heart in the telecom operator space, be it the Zoozoo ads or the puggy wherever you go out network follows you ad, Vodafone has connected well with Indian users.

Keeping these active,optimistic and trendsetting user base in mind Vodafone recently launched Vodafone-U : A First of its kind,lifestyle proposition designed especially for Young Indians who spend quite a lot of time online looking for entertainment options. 

Speaking about it at the launch Mr.Sandeep Kataria,Director-Commercial,Vodafone India said,India's 200 million strong youth are now brought up in an ever connecting world of technology which keeps revolving around the mobile phones which has played a central role in their life,both as command centre as well as a companion. Vodafone U take cares of the youth entertainment quotient by offering a bundle of benefits so that they remain connected with friends and fun via the world of Internet,voice,music,exciting Digital offers and experiences 24x7 and thus today their world of interest resides within their pocket a smartphone. 

Below are the few Fun Features Of Vodafone U :

1. Data Allowance : Always Keeping a check on data has been in minds of maximum Indians users. But here Vodafone earns brownie for offering seperate night data allowance so that users don't miss out a single moment of fun and keep surfing day and night.

2. 3 Buddy Lifelines : We all have that one friend with whom we spend max time on call discussing plans and projects. Keeping the youth users in mind again Vodafone has struck the right chord by offering 3 Buddy Lifelines where you can share the every possible conversations with not 1 or 2 but 3 buddies and that too at a special call rate of 20p/min. Now that's what called Vodaofne U Gang.

3. Data Loan : This seems to be a perfectly designed feature for users who sometime fall short of data when required the most while surfing or while searching any locations or venues. The data loan of 60MB of 3G/4G for 2 days is indeed apt for this U-the generations. 

4. Music Makes U Young : With a 2 month unlimited free music download Vodafone U gives you the value for money which a user generally spends.

And to make things more entertaining Popular Youth Icons @KananGill - @raftaarmusic - @TheViralFever collaborated to create unique content for Vodafone U. Below is a glimpse of the collaboration which already set the ball rolling for a high impact,clutter breaking brand and marketing campaign which we got to witness during the launch of Vodafone U last weekend at #HardRockCafe. Feels lucky to get the first insights on this Vodafone U Packs.

The launch as expected was a hit with @raftaarmusic putting the stage on fire with his super amazing rap and @KananGill & @TheViralFever made things funnier with their exceptional wit and funny one liners. The very reason for this successful launch must be attributed to Vodafone Marketing and designing team who put together an unique collaboration of youth liked personalities. As usual Vodafone has proved again that when it comes to technological advancement in telecom industry they are front runners.

As a matter of fact on the day of launch of Vodafone U it was already trending on Twitter :)

For detailed information on Vodafone U Packs simply visit www.vodafone.in/U and get a wide array of prepaid plans to select your desired plan.

About Vodafone India :
1. Vodafone India is a 100% fully owned subsidiary of the Vodafone Group PLC with a indian user base of about 194 million customers.
2. Vodafone is offering a comprehensive portfolio of technologies-2G,3G & 4G in both voice & data.
3. Vodafone Foundation is actively engaged in community development initiatives across India and has come up with some really good initiatives related to m-Women,m-Agriculture,m-Education & Disaster Relief.
4. Vodafone is world's largest telecommunication companies globally and has mobile operations across 26 countries,partners with mobile networks in 57 markets and fixed broadband operations in 17 markets.
As of 31st December 2015 Vodafone had 461 million mobile customers and 13 million fixed broadband customers. For any other enquiries or information please visit : www.vodafone.com

Also you can get live updates on following links :

https://twitter.com/FunOnWithU

https://twitter.com/VodafoneIN_News

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