Vodafone "U" Launch - For The Social Media Savvy Youth !

FUN IS ALWAYS ON WITH VODAFONE 'U' #FUNWITHU. 

 

For many years now putting across catchy tag lines and entertaining ads, Vodafone has always won millions of Indian customers heart in the telecom operator space, be it the Zoozoo ads or the puggy wherever you go out network follows you ad, Vodafone has connected well with Indian users.

Keeping these active,optimistic and trendsetting user base in mind Vodafone recently launched Vodafone-U : A First of its kind,lifestyle proposition designed especially for Young Indians who spend quite a lot of time online looking for entertainment options. 

Speaking about it at the launch Mr.Sandeep Kataria,Director-Commercial,Vodafone India said,India's 200 million strong youth are now brought up in an ever connecting world of technology which keeps revolving around the mobile phones which has played a central role in their life,both as command centre as well as a companion. Vodafone U take cares of the youth entertainment quotient by offering a bundle of benefits so that they remain connected with friends and fun via the world of Internet,voice,music,exciting Digital offers and experiences 24x7 and thus today their world of interest resides within their pocket a smartphone. 

Below are the few Fun Features Of Vodafone U :

1. Data Allowance : Always Keeping a check on data has been in minds of maximum Indians users. But here Vodafone earns brownie for offering seperate night data allowance so that users don't miss out a single moment of fun and keep surfing day and night.

2. 3 Buddy Lifelines : We all have that one friend with whom we spend max time on call discussing plans and projects. Keeping the youth users in mind again Vodafone has struck the right chord by offering 3 Buddy Lifelines where you can share the every possible conversations with not 1 or 2 but 3 buddies and that too at a special call rate of 20p/min. Now that's what called Vodaofne U Gang.

3. Data Loan : This seems to be a perfectly designed feature for users who sometime fall short of data when required the most while surfing or while searching any locations or venues. The data loan of 60MB of 3G/4G for 2 days is indeed apt for this U-the generations. 

4. Music Makes U Young : With a 2 month unlimited free music download Vodafone U gives you the value for money which a user generally spends.

And to make things more entertaining Popular Youth Icons @KananGill - @raftaarmusic - @TheViralFever collaborated to create unique content for Vodafone U. Below is a glimpse of the collaboration which already set the ball rolling for a high impact,clutter breaking brand and marketing campaign which we got to witness during the launch of Vodafone U last weekend at #HardRockCafe. Feels lucky to get the first insights on this Vodafone U Packs.

The launch as expected was a hit with @raftaarmusic putting the stage on fire with his super amazing rap and @KananGill & @TheViralFever made things funnier with their exceptional wit and funny one liners. The very reason for this successful launch must be attributed to Vodafone Marketing and designing team who put together an unique collaboration of youth liked personalities. As usual Vodafone has proved again that when it comes to technological advancement in telecom industry they are front runners.

As a matter of fact on the day of launch of Vodafone U it was already trending on Twitter :)

For detailed information on Vodafone U Packs simply visit www.vodafone.in/U and get a wide array of prepaid plans to select your desired plan.

About Vodafone India :
1. Vodafone India is a 100% fully owned subsidiary of the Vodafone Group PLC with a indian user base of about 194 million customers.
2. Vodafone is offering a comprehensive portfolio of technologies-2G,3G & 4G in both voice & data.
3. Vodafone Foundation is actively engaged in community development initiatives across India and has come up with some really good initiatives related to m-Women,m-Agriculture,m-Education & Disaster Relief.
4. Vodafone is world's largest telecommunication companies globally and has mobile operations across 26 countries,partners with mobile networks in 57 markets and fixed broadband operations in 17 markets.
As of 31st December 2015 Vodafone had 461 million mobile customers and 13 million fixed broadband customers. For any other enquiries or information please visit : www.vodafone.com

Also you can get live updates on following links :

https://twitter.com/FunOnWithU

https://twitter.com/VodafoneIN_News

Aviva India's Campaign #AvivaEarlyInitiative An Initiative To Aspire Your Child's Dream

DREAMS DO COME TRUE - MASTER BLASTER SACHIN TENDULKAR

For Becoming A Successful Leader One Has To Start Early And To Spread This Message Among Parents for their young ones successful career in life Aviva Life Insurance started this great Aviva Early Starters initiative to support the aspirations of young children's. And What Better Way To Aspire the Millions of young Indian children's by having Sachin Tendulkar as The Brand Ambasador of Aviva Life Insurance who himself started early to become The Master Blaster Of Cricket.
And today we know him as the God Of Cricket.

Sachin's success story has inspired a lot of Indians and having him as the brand ambassador of Aviva India has been a reason for the success of this campaign. To conclude this 8 month campaign Aviva invited the 23 lucky kids to meet the master blaster at NSCI,Mumbai. Also there was a bloggers zone specially designed so that bloggers can cover the event live and below is the transcript of the event :

Mr.Trevor Bull MD,CEO of Aviva Life Insurance took the honours of giving s brief profile on companies present business objectives and future aspects of safeguarding children's dreams by providing well trained financial planners.

Next came Ms.Anjali Malhotra Chief Customer,Market & Digital Officer of Aviva India who showed various aspects on which field does your children's see a career plan. Amazing pointers mentioned and below are few pints which I am sharing with my fellow readers :

To mention few intersecting fact from the #AvivaEarlyStarters initiative, below are the facts :
1. Medicine is the most popular profession among the children's followed by Cricket and Engineering. The point to note here is that today kids are more inclined towards unconventional careers which are gaining popularity among young ones. And Journalism is one of those segment where both girls and boys are showing interest to take it as a career option.

2. 23 children's were selected from a total of 36000 participants across the country in this #AvivaEarlyStarters initiative and they were given a chance to live their dream profession and get mentored by Sachin Tendulkar and well renowned professional personalities starting from Dr.Naresh Trehan-Medanta Hospitals,Chef Kunal Kapoor,Fashion Designer Shantanu & Nikhil, RJ Naved,Artist Alka Raghuvanshi and Senior Journalist Poonam Singh.

3. From the findings of Aviva Life Insurance 81% of parents are unawared about child's education cost in India because of not being able to financial plan their future expenses and have no option to take an education loan. Aviva has been over the years doing a lot of research on how to aspire your child's dream and the answer to this is proper FINANCIAL PLANNING.

4. #AvivaEarlyStarters Initiative report has put light that kida from different cities have varied interests to look forward as their career and to name a few Mumbai is the only city where cricket is the popular career for children's. Bangalore,Pune,Chennai still inclined towards conventional & unconventional service sectors. Hyderabad inclined towards doctors & engineers whereas Kolkatta towards fashion designers.

5. Aviva India states " Young India dreaming big but parents underprepared" and the main emphasis which they want parents to focus is to start early with financial planning for their children's dream.

Today the cost of education is scaling up higher and higher every year and one thing which I have  made sure for my future plans is to start early with SIP-Mutual Funds-Life Insurance which ultimately leads to a long term capital accumulation which can be later used to fulfill my child dreams. Indian parents in past used to save from start but they did not knew how to start financial planning but with changing time today young generation have move ahead and have taken financial planning as a steeping stone to success.

The early we start the better our future.For many Indian parents whose kids want to pursue engineering or become doctors because that is very expensive process. So start saving early and invest in various financial instruments with a long term horizon and start early for a better and healthy financial future for your family & children's.

About Aviva India Presence & Business Model :

1. Aviva India is a joint venture between Dabur Invest Corp & Aviva International Holdings Limited.
2. Aviva Life Insurance is a global company present in 16 countries and serving 34Million customers.
3. In India Aviva is present at 121 locations across India employing around 9000 professionals.
4. Aviva has ensured that their products serves Relevancy-Transperancy-ValueForMoney-Simplicity.
5. Focus of Aviva products are designed for Fear Of Uncertainty.
6. Aviva India has a CSR Program "Street to School" which focuses on empowering underprivileged children's through education.

You can follow Aviva India on Facebook : http://www.facebook.com/AvivaIndia
Also on Twitter : www.twitter.com/AvivaIndia