Sunday, July 28, 2013

AIRCEL : THE BRAND WHICH RELATES & CONNECTS THE YOUTH OF INDIA

Aircel is a young, data led telecom player and has been continuously innovating products and services to offer convenience to its young customers. The company has recently introduced various noteworthy data products like Pocket Internet Smart and the recent one being Pocket Internet 24, which offers internet at less than 1 rupee a day. Therefore, Aircel aims to empower and inspire the youth by enhancing their data experience.  


In a scenario of intense competition in the telecommunication market where each and every service operators are opting to retain customers by either sacrificing on profits or getting new innovative products in the market giving the customers an extra value for the money spent,
Aircel had taken an initiative to organise a campaign called #AIRCELBLOGUP : Mumbai Edition  to understand what was the need of the hour which can benefit the youths all over India in terms of Voice Calls & Data Usage and also to celebrate its partnership with Wikipedia Foundation to offer free mobile Wikipedia access through Wikipedia Zero for all of its existing and new Aircel customers.

 
 
The alliance is aimed at making knowledge available on Wikipedia accessible to all Aircel customers in both rural and urban area for free.This is the first service of its kind to formally launch in India.


This partnership is part of the Wikimedia Foundation's program, which focuses on reaching the billions of people around the world whose primary opportunity is to provide access to the internet via a mobile device. This partnership between Aircel and the Wikimedia Foundation will help provide Wikipedia to 60 million new users in India. 
Below are the two links which you will be able to visit without any internet connectivity but will be only available to existing as well as new Aircel customers in India.

1. m.wikipedia.org

2. zero.wikipedia.org

The Aircel- Wikipedia partnership will help the customer go through all the files and information available on Wikipedia for free ie. No Data Charges , No Usage Restriction , No Activation Required. So if you want to avail all the gyaan for free than go buy a new Aircel Card and get an all access to wikipedia absolutely free.
Aircel customers will be able to access versions of Wikipedia in English, Hindi, Tamil, and 17 other Indians languages.


Recently an #AircelBlogUp meet was organised at Sofitel Hotel , Bandra Kurla Complex (Mumbai) where bloggers and telecom industry panelist where invited to share their views and opinions regarding the current market scenario and how Aircel is trying to improve their products and plans so that they can potentially be the No.1 Telecom operator in terms of Data usage charges and voice calls.



And to my opinion i see Aircel moving forward from where they are currently placed in the Indian telecom industry since their main focus is on youths who are the highest users of Internet and voice calls and getting itself associated to many sporting activities has surely benefited Aircel to reach towards the desired level of masses.And making Mahendra Singh Dhoni as its brand ambassador who has millions of fan followers also is a reason which makes Aircel a challenging operator whose only motto is to operate for youths and provide the best possible services to all its users in India.
 

 


And to prove my opinion on why Aircel has seen a significant growth in a short span of time i have got a thorough detail about the products and business modules because of which Aircel has been able to survive the ever challenging Telecom Market in India.

1. Aircel is one of India’s leading pan India operators. It won 3G spectrum in 13 circles and BWA spectrum in 8 circles and has successfully launched 3G services which is the fastest 3G roll out ever in the Indian Telecom Space.

2. Aircel has been constantly innovating products and services and is credited with making 3G affordable to masses by launching Pocket Internet Smart which offers best value 3G packs. Aircel Pocket Internet Smart gave a boost to 3G adoption in the country as it is a true value for money product that allows consumers to access unlimited 3G data at extremely affordable prices.


3. Aircel has the largest numbers of spectrum licenses in India ahead of Airtel and Vodafone and also its Pan India 3G Presence is what makes it promising in the years to come.

4. Aircel has positioned itself as a data led telecom player and has addressed the multi-functionality of a mobile phone in many innovative ways which are Industry firsts, be it the Aircel Pocket Internet, Pocket Internet Games and Facebook Voice Updates on Aircel. Aircel is also a preferred telecom network to launch Apple iPhone 3GS, iPhone 4, iPhone 4S and iPhone 5. 


5. Recently, the company has become the proud recipient of coveted awards such as Asia Responsible Entrepreneurship Awards (AREA) 2012 South Asia by Enterprise Asia, ‘Excellence Award for Security in Telecom 2012’ by Data Security Council of India (DSCI) an institution setup by NASSCOM® and ‘Best in class Learning and Development Awards’ for ‘Innovation in Learning’ and ‘Best Training Venue’ by World HRD Congress 2013. For more information, please log on to www.aircel.com



And to end it on a good note the SAVE OUR TIGER CAMPAIGN by Aircel is the best campaign which has received loved and support from all the citizens of India and also makes people know that Aircel is always strided to fulfill the corporate social responsibility.



After the campaign which was initiated by Aircel & NDTV the number of tigers has increased from 1411 tigers to over 1700+ tigers in india and this is indeed a good increase in the number of tigers.
You can visit this campaign on : www.saveourtigers,com

You can get in touch with the representatives of Aircel both on Facebook and Twitter.

Aircel India Facebook Page Link : https://www.facebook.com/aircel
Aircel India Twitter Handle Link : https://twitter.com/Aircel

So when are you planning to buy a new Aircel connection ??
Coz the more you delay the more you will miss the free gyaaan from Wikipedia ;)

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